07 · Signage
INDOOR & OUTDOOR SIGNAGE
Two environments. Two sets of rules.
Introduction
Interior and exterior signage are not the same product at different scales. Outside, the constraints are weather, wind and sun. Inside, they are ambient light, sightline and finish quality at arm length.
We build both, and we specify them differently — because a finish that survives a facade often looks wrong in a reception, and a detail that reads beautifully at one metre disappears at fifty.
Applications
- Shopfronts and fascia signage
- Reception and lobby identity walls
- Interior door and departmental signage
- Freestanding pylons and monoliths
- Canopy, blade and projecting signs
- Window and door vinyl systems
Why it matters
WHAT YOU GET
THAT YOU WOULD MISS.
- 01
Finish appropriate to distance
Interior work is detailed for close inspection; exterior work is detailed for weather and long-range legibility.
- 02
Consistent identity across both
One typographic and colour system carried from the facade through to the last interior door plate.
- 03
Illumination matched to context
Halo, face-lit, edge-lit or non-illuminated selected against ambient conditions rather than by default.
How we work
FIVE STAGES, EVERY TIME.
Project visuals
Related work
HAVE A SPACE
THAT NEEDS
SIGNAGE?
Tell us what you're building. We'll help you make it impossible to miss — and impossible to get lost.